Sammi Cohen's Building Her Own Business News Lane With Social Commerce Network

Sammi Cohen's got a loyal audience hanging on every word about the messy overlap of business, tech, and culture. Now she's betting those hundreds of thousands of followers are ready for something bigger: Social Commerce Network (SCN), a livestreamed news show dropping next month that's basically her saying "forget waiting for the next earnings report—let's break this down right now."

The move tracks. Cohen's already figured out how to talk business without sounding like a robot in a suit. SCN takes that same energy—real analysis of what's actually happening in culture and commerce—and makes it a live thing. Think less Wall Street sterile, more what actually matters to people building shit or investing in the future.

The comparison to CNBC isn't wrong, but it misses the point. This is built for the algorithm age, not cable news time slots. If Cohen can keep the same voice that made her podcast blow up and translate it to livestream format, she's carved out real space. The business media landscape is still way too stuffy—room for someone who gets that culture and capital are braided together.

Coming next month.

Read the full story at Variety → https://variety.com/2026/digital/news/sammi-cohen-social-commerce-network-scn-live-business-show-1236867067/